every mother counts
Uber rides help pregnant women across the world
Nearly 300,000 women die every year during pregnancy and childbirth due to lack of transportation to medical care. While technology has made transportation more accessible in the modern world, it has done very little for those in developing countries. By partnering with Uber, who currently gives 1 million rides a day, we used their platform to raise awareness and funding for Every Mother Counts.
Gold Cyber Young Lions 2015
Uber fares were rounded to the nearest dollar and the change was donated to fund a ride for a mother in need.
The cause powerful. The participation simple. The sharing natural.
Campaign impact
NY Pitch to Every Mother Counts
EMC
Cannes, France
